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Latest from ITG.
Halo Intelligence: Transforming Modern Marketing Strategies with AI
The marketing world has changed dramatically in the past few years, with digital transformation at the forefront. The rise of AI, automation, and data-driven approaches has redefined how companies connect with their audiences. Halo Intelligence, ITG’s cutting-edge...
Embracing seamless connectivity: The rise of integrated marketing
In this article, we explore how unifying disconnected platforms and integrating marketing technologies can revolutionize workflows, drive efficiency, and create a seamless content ecosystem that enables personalized, high-performing campaigns at scale. The modern...
Ian Hudson Joins as Chief Production Officer to Lead Global AI-Enabled Content Creation
We’re delighted to announce the appointment of industry veteran Ian Hudson as our new Chief Production Officer, responsible for leading AI-enabled content creation across ITG, and our Capture Studios facility.Following five years as Head of Operations EMEA at Tag, Ian...
Delivering record-breaking results for Currys’ crucial annual campaign
Content creation plays a vital role in the 12 Days of Techmas campaign, a crucial event within the Currys calendar that rewards the brand’s customers with exciting and exclusive giveaways. Running in the 12 days leading up to Christmas, this major omnichannel event is...
Why balancing creativity and kindness is the perfect formula for growth
ITG’s Americas leadership team explain why combining a culture of creativity and kindness with innovative, AI-enabled solutions empowers ITG to solve core content challenges for world-renowned brands and fuel lasting global growth.ITG’s Americas leadership team...
Stronger Together: Women in Leadership
Join our CEO (EMEA), Sue Mountford, and President (Americas), Heather Collins, for an inspiring and candid conversation on Women in Leadership. In this edition of Inspired Thinking, we are privileged to listen to an honest and empowering conversation with two...
International Women’s Day 2025: Lauren McBride on the growing opportunities for women in AI
Our Head of AI, Lauren McBride, takes us through her journey in the AI sphere, the figures who inspired her along the way, and why the shift in focus from technical expertise to practical applications will see more women in AI roles moving forward. It's fair to say...
Q&A with Chloe Guest: The marketing execution problem no one talks about
Marketing leaders today face a tough challenge: how to deliver high-impact campaigns while keeping costs under control. Traditional models rely heavily on big-budget hero campaigns, but these often fail to deliver long-term value.In this Q&A, Chloe Guest, ITG’s...
ITG expands globally with PureRed acquisition, bringing Halo content model to North America
The acquisition of PureRed enables us to deliver our AI-enabled, agile content solutions and state-of-the-art Content Marketing Platform globally.We’re delighted to announce ITG’s strategic expansion into North America with the acquisition of US-based PureRed, an...
Why retailers need agile content strategies to stay competitive in 2025
The speed of content creation and activation is essential to maintaining competitiveness. Consumers demand personalised, timely, and relevant content, and retailers who can’t keep up with these expectations risk losing valuable customer engagement – and, ultimately,...
The future of
creative production is
Creative Automation.
Want Gartner award-winning marketing technology to go with our end-to-end services? Start creating multiple variations of creative content (from videos to banners and statics) in seconds and get your campaigns to market faster than ever, with Storyteq.