We know data, CX, CRM & insights.
Real relationships
Unlocking data for marketers
There’s so much content out there that it’s easy to become part of the noise. Unleashing the full potential of your data means that you can communicate more effectively with your customers, sending them personalised content based on their behaviours and preferences that drive them towards action. Our teams are experts in getting your message across, whether that’s through our own Deployteq CRM software, or driving platforms like Salesforce Marketing Cloud for our clients.
Inspiring CX & CRM
The explosion of channels in recent years has left some brands behind, but we’ve embraced the change for our clients. Our teams develop omnichannel journeys tailored to each individual customer, so they can seamlessly engage with content across all their devices and every platform – from emails to apps and websites to the rapidly evolving in-store environment.
We deliver results
It’s not just talk – our data-driven approach to CX and CRM has delivered tangible success for numerous brands around the world. Take a look at some of these stats…
45% increase in
unsolicited renewals
Get creative with your content
So, once you’ve mapped out a brilliant journey for your customers to embark on, how do you bring it all to life? Leave it to our creative geniuses to put the cherry on top, delivering the inspiring visuals and motivational messaging that you need to tie the whole experience together.
Online and on point
Our digital team know exactly how to introduce you to new customers, and do so in a targeted, tactful way that increases ROI and revenue. They’re experts in interpreting data, and they use it to spread the word about your brand to the most relevant audiences out there through engaging, agile content.
Want to get 1:1 with your customers?
Our powerful customer engagement platform allows you to easily create omnichannel communications at scale, personalised to each individual’s behaviours and preferences. Right message, right channel, right time – every time.
Other services we offer
Strategy & creative
Apps & websites
TV, film & photography
Digital & print management
Creative production
Marketing technology
Digital performance marketing
Kick start your project today
Kick start your project today
Kick start your project today
Want to know why these brands love us?
We’re proud to work with some pretty amazing companies across the globe, delivering the tech-enabled, agile content they need to engage their customers and grow their business. Could we do the same for you?
Latest from ITG.
Retail media growth: Bridging the gap between content demands and retailer capabilities
More channels, more markets, more competition, more content needed, and not enough budget. It’s a scenario that many retailers know all too well, exacerbated by an industry that necessitates speed and reactivity. The demand for increasingly personalized, relevant...
ITG and Sundogs Partner to Transform Creative Efficacy through AI
We’re proud to announce ITG’s new strategic partnership with creative performance startup Sundogs, leveraging AI to deliver greater creative performance for our global clients.The partnership harnesses Sundogs’ deep expertise in AI-driven consumer understanding,...
Halo Intelligence: Transforming modern marketing strategies with AI
The marketing world has changed dramatically in the past few years, with digital transformation at the forefront. The rise of AI, automation, and data-driven approaches has redefined how companies connect with their audiences. Halo Intelligence, ITG’s cutting-edge...
Embracing seamless connectivity: The rise of integrated marketing
In this article, we explore how unifying disconnected platforms and integrating marketing technologies can revolutionize workflows, drive efficiency, and create a seamless content ecosystem that enables personalized, high-performing campaigns at scale. The modern...
Ian Hudson Joins as Chief Production Officer to Lead Global AI-Enabled Content Creation
We’re delighted to announce the appointment of industry veteran Ian Hudson as our new Chief Production Officer, responsible for leading AI-enabled content creation across ITG, and our Capture Studios facility.Following five years as Head of Operations EMEA at Tag, Ian...
Delivering record-breaking results for Currys’ crucial annual campaign
Content creation plays a vital role in the 12 Days of Techmas campaign, a crucial event within the Currys calendar that rewards the brand’s customers with exciting and exclusive giveaways. Running in the 12 days leading up to Christmas, this major omnichannel event is...
Why balancing creativity and kindness is the perfect formula for growth
ITG’s Americas leadership team explain why combining a culture of creativity and kindness with innovative, AI-enabled solutions empowers ITG to solve core content challenges for world-renowned brands and fuel lasting global growth.ITG’s Americas leadership team...
Stronger Together: Women in Leadership
Join our CEO (EMEA), Sue Mountford, and President (Americas), Heather Collins, for an inspiring and candid conversation on Women in Leadership. In this edition of Inspired Thinking, we are privileged to listen to an honest and empowering conversation with two...
International Women’s Day 2025: Lauren McBride on the growing opportunities for women in AI
Our Head of AI, Lauren McBride, takes us through her journey in the AI sphere, the figures who inspired her along the way, and why the shift in focus from technical expertise to practical applications will see more women in AI roles moving forward. It's fair to say...
Q&A with Chloe Guest: The marketing execution problem no one talks about
Marketing leaders today face a tough challenge: how to deliver high-impact campaigns while keeping costs under control. Traditional models rely heavily on big-budget hero campaigns, but these often fail to deliver long-term value.In this Q&A, Chloe Guest, ITG’s...