Watch now
The future of content intelligence:
Driving growth and ROI through AI
Get practical insights from the ITG webinar featuring Forrester.
From content analysis to human creativity and the evolution of DAM, watch our new webinar featuring Forrester to see how brands are successfully implementing AI-enabled content intelligence in their marketing strategy — turning content insights into long-term performance and growth.
Why you should watch…
- Cut through the AI hype: Understand how to make AI work as part of your marketing strategy.
- Boost ROI: Find out how you can use content intelligence to drive measurable long-term impact.
- Learn from experts: Hear from Forrester and ITG experts and get insights from leading brands.
- Practical guidance: Walk away with actionable steps to implement AI-powered content intelligence in your team.
Watch the webinar!
Meet the speakers
John Kirk
AI strategy
Leading ITG’s AI strategy, John has a track record of unlocking value and enabling high levels of AI and wider technology adoption for major retail and brand clients.
Phyllis Davidson
Content strategy
An expert in content strategy and operations, Phyllis works with leading brands to help them understand and execute AI-enabled solutions.
What you will learn
Watch ITG’s webinar featuring Forrester to understand how AI and content intelligence are transforming marketing strategy, and how you can ensure you don’t get left behind.
Why AI should be driving performance, not just production
The vital role of human creativity alongside AI solutions
The virtuous cycle of growth powered by content intelligence
Why starting small is the way to go with AI implementation
How to balance quick wins with long-term, sustainable impact
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