Two of Britain’s most iconic retailers finally join forces with the launch of Topshop at John Lewis.
This campaign sparks a major shake-up in John Lewis’ fashion credentials, and sees the brand make a bold step to truly lead in the category amongst its competitors in 2026.
As for ITG’s role, we’ve been central in ensuring that Topshop at John Lewis hit all the right channels with high-quality, high-impact, strategically designed Halo content, making for a seamless launch that brought the excitement of this collaboration straight to customers.
That’s video and still assets delivered across everything from window displays, digital screens,and print POS in stores to OOH, John Lewis’ digital channels, and its social media platforms.
Get a taste of some of the beautiful content that we produced to support the Topshop at John Lewis launch below.
