The world’s only tech Leader in both Content Marketing Platforms and Digital Asset Management.
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Making content your
competitive advantage.
The only vendor to be named a Leader in the Gartner Magic Quadrant for Content Marketing Platforms (2024) and Digital Asset Management (2025), our AI-enabled Storyteq technology solves the biggest challenge in agile content – creating the perfect asset for every customer interaction.
Personalization
Storyteq’s content intelligence identifies audience personas, understanding what content is needed, where it’s needed, and at what time, while analyzing asset performance to increase content impact
More content
Self-serve content automation leverages data and insights to enable the batch creation of multichannel static and video campaign assets, generating bulk variations from intuitive dynamic templates.
Faster turnaround
Configurable automated workflows rapidly take users from briefs through to approvals, while local marketing portals include an intuitive content search engine, full campaign playbooks and toolkits.
Brand compliance
Collaborative approvals with alerts, 3D, video and website mark-up, version control, revision tracking, and full audit trail; rules-based content automation; and asset intelligence for automatic metatagging.
Integrated tech
Seamless integration with your existing external systems and platforms for a unified, efficient content ecosystem, with fully customizable functionality to deliver a solution tailored to your specific business needs and goals.
Maximizing ROI
Increase asset adoption and utilization (and inform future campaigns) with Storyteq asset intelligence, leveraging asset and customer data to promote the most relevant content for every interaction.
Solve your content challenges with the ultimate enterprise, AI-enabled Content Marketing Platform.
Gartner®-leading Content Marketing Platform
Automate content for all channels, languages, formats & sizes
Simplify your content workflow management & drive efficiency
Optimize campaigns in real time through data & analytics
“Our team now have one system enabling them to deliver on-brand content efficiently”
The four pillars of
ITG’s Halo Content
Strategy
Automate is just one pillar of ITG’s Halo approach, designed to simplify every stage of the content lifecycle. Discover how ITG’s holistic solutions can maximise the impact of your marketing campaigns.