The challenge
Brands pour millions into acquisition but often miss the early warning signs when valuable customers underperform.
Acquisition costs soar, growth stalls, and loyalty weakens
Lifetime value is silently eroded when predicted revenue isn’t met
Teams miss early signals of customers drifting
The outcome is clear: acquisition costs rise, growth slows, and loyalty weakens.
Why it matters
Churn means losing today’s customers and tomorrow’s revenue.
Acquiring a new customer costs five to seven times more than retaining one (Harvard Business Review)
Only 27% of marketers have a reliable churn prediction model (Salesforce Research)
65% of consumers will switch brands after a single poor experience (PwC)
With Einstein AI, brands can step in earlier, protect customer relationships, and safeguard the revenue streams that fuel long-term growth.
A smarter way: ITG’s optimization framework
Our LTV-driven retention model combines Einstein AI with Salesforce-native activation to protect and grow future value.
Predictive LTV modelling
Forecast optimum customer value, then track variance in real time
Churn risk scoring
Salesforce activation
Dynamic reactivation playbooks
Why ITG?
ITG combines Einstein AI and Salesforce to move beyond churn prediction and grow customer lifetime value.
Choose us for:
Certified Salesforce expertise across Einstein AI, Data Cloud, Marketing Cloud, and Agentforce
Proven results across sectors with automotive loyalty programs, retail reactivation journeys, and hospitality win-back campaigns
Faster impact with AI-driven reactivation flows live in under
six weeks
Scalable intelligence through continuous learning models that adapt with every customer interaction
Our credibility
Delivering results for global brands
Don’t let churn catch you off guard.
Book a meeting to see how ITG’s LTV-driven retention model helps you save customers, recover value, and build long-term loyalty.
Discover our other Integrate packages
Einstein AI analyses your campaigns while ITG turns the insights into results, combining Einstein Conversation Insights with test-and-learn, segmentation and content intelligence to lift engagement, cut waste and prove ROI.
Find out more 
Static campaigns can’t keep up. Customers expect brands to respond in the moment across every channel. With ITG and Agentforce, journeys adapt to behavior and intent in real time, building loyalty, improving ROI, and making every interaction count.
Find out more
Our AI-powered Lead Value Index blends predictive scoring, behavioral segmentation and Salesforce-native integration to identify the prospects most likely to convert and the opportunities worth your budget.
Find out more
Fragmented data wastes spend and weakens customer experiences. ITG builds a single customer view that unifies identities, consent, and events across systems. With Salesforce Data Cloud, Einstein, and Agentforce, we turn profiles into real-time activation and insight that lift engagement, reduce waste, and prove ROI.
Find out more
Static campaigns can’t keep up. Customers expect brands to respond in the moment across every channel. With ITG and Agentforce, journeys adapt to behavior and intent in real time, building loyalty, improving ROI, and making every interaction count.
Find out more
Our AI-powered Lead Value Index blends predictive scoring, behavioral segmentation and Salesforce-native integration to identify the prospects most likely to convert and the opportunities worth your budget.
Find out more