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Our Storyteq marketing technology features as a Leader in 2023 Gartner® Magic Quadrant™

Mar 29, 2023

We’re thrilled to see the Inspired Thinking Group’s marketing technology, Storyteq, named as a Leader among Content Marketing Platforms (CMPs) in the prestigious 2023 Gartner Magic Quadrant.

This is fantastic recognition for Storyteq, scoring a rating above 4 out of 5 in Critical Capabilities across all Use Cases – including 4.30 for B2C Narrative Design, 4.28 for B2B Demand Generation and 4.31 for Complex, Distributed Content Marketing.

Storyteq delivers unrivalled power in Creative Automation, allowing brands to create and localise highly personalised content across every channel and market, at scale – saving huge amounts of time and money on video, digital and print production.

“The ability to create and source on-brand content – as well as tailor it for distribution across local markets – is a core focus for us, so it is great to be highlighted as a market leader in this area.”
Lennard Kooy, Storyteq CEO

Not only that, but it also enables our clients to modernise their Creative Marketing Operations with highly intuitive, automated tools for planning campaigns, managing workflows and resource, and interpreting data to deliver deep insights that continually enhance marketing activity.

Storyteq plugs seamlessly into ITG’s connected creative services, delivering an end-to-end marketing solution for brands who need to get high-quality, high-volume content to market at pace.

“Storyteq is pushing the boundaries of content creation, delivering the highest standard of Creative Automation to major brands for global campaigns.”
Simon Ward, Inspired Thinking Group CEO

Major names such as Heineken, Sky, ASOS and Haleon trust our Storyteq technology (and the expert teams behind it) to streamline their processes and rapidly create multichannel campaigns for their global markets.

Having won the ‘Excellence in MarComm Technology’ prize at the Gartner Communications Awards 2022, further recognition in the Gartner Magic Quadrant represents another positive step as we continue to establish Storyteq on the global stage.

Ready to give your marketing a boost with our innovative, end-to-end services and cutting-edge Storyteq technology? Contact hello@inspiredthinking.group

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