We know media & entertainment.

It’s showtime
Sparkle in front of your customers
Nowadays, you need personalisation to sit at the heart of every campaign and communication to separate your brand from the noise. We work with the likes of Virgin Media and Vodafone Ziggo to deliver exceptional customer experiences that are proven to increase interactions, conversions and revenue.




Super-fast campaigns
Dynamic templates and automated asset creation mean SKY have 100% brand compliance guaranteed through our creative production model. And when our clients need our teams to step up to the plate, we deliver – major names like Genting and Buzz Bingo get campaigns turned around in record time, from artworking to on-site installations.

Now THAT’S entertainment
Our work is backed up by real results – we’re making it easier for big entertainment brands to connect with the people that matter most to them.
+70%
cost saving on flagship campaigns
220m
automated customer contacts each year
Personalise your marketing at scale
Tailor your content based on individual preferences and behaviours for an exceptional customer experience.
Kick start your project today
Kick start your project today
Kick start your project today
Latest from ITG.

Unlocking Halo Content: 5 Steps to Power Your Marketing Strategy

Uniting craft, scale, and speed: ITG and Finally! transform global content creation
ITG has joined forces with cloud-based VFX and post-production studio Finally!, to solve one of the biggest challenges facing the marketing industry — delivering world-class creative, at speed and at a global scale, without compromising quality. This new partnership...

Why Halo content creation will define marketing success in 2025 and beyond
Brand identity and recognition is driven by a big idea — the ‘Hero’ creative that tells your audience who you are and what you stand for. But, according to our Chief Strategy Officer, John Kirk, for customer engagement and business growth, you need to be amplifying...

ITG and Storyteq power Currys’ local marketing hub
Currys, a leading UK technology retailer, needed a way to streamline its local marketing efforts while maintaining brand consistency. ITG delivered a local marketing hub, powered by our Storyteq technology, that balances local relevance with wider brand control.The...

Marketing Procurement in 2025: How Essity moved its content model from complexity to clarity
Lessons from Dan Birks & Alessio Babolin’s session at ProcureCon Marketing London 2025.Marketing procurement and marketing teams in close alignment can be a powerful force, but too often we’ve seen procurement focused only on costs, and not on business value. At...

How ITG helped Co-op’s LGBTQ+ network find a new identity
We recently worked with Co-op on a project that felt especially meaningful.Their LGBTQ+ employee network — originally called RESPECT — has played an important role in creating an inclusive culture across the business. As Co-op updated its overall branding, it felt...

The marketing procurement challenge: Creating high-performing, cost-efficient content
The relationship between marketing and procurement has traditionally been transactional - sometimes even tense. Marketing teams face relentless pressure to deliver personalized, fast-turnaround campaigns. Procurement is responsible for managing costs, reducing risk,...

Winning Windows: Connecting Entain with its customers through digital screen technology
With international sports betting and gambling company, Entain, looking to transform its window displays, ITG delivered a bespoke solution through digital screen technology that has future-proofed Entain’s Ladbrokes and Coral sites throughout the UK.Entain’s windows...

Why smarter content starts with better intelligence
How insight-led, tech-enabled workflows are transforming content creation at scale As customer expectations rise, content has become one of marketings most complex challenges. With more campaigns, more channels, and audiences expecting relevance in real time,...

Inspired Thinking Episode 3: How kindness, clarity and emotional intelligence, can guide leaders through change.
What does effective leadership look like in an age shaped by AI, uncertainty and constant change? In episode 3 of Inspired Thinking, our Global CEO, Andrew Swinand, sits down with media ecologist and futurist Jack Myers to explore how human-centered leadership can...