Thought Leadership

Gain expert perspectives from ITG on the future of marketing and technology.
Our leaders share insight on transformation, strategy, and innovation.

Using data, AI, and segmentation strategies for personalization at scale

Using data, AI, and segmentation strategies for personalization at scale

September 8, 2025 | 5 min read

Integration, not rebuilding: How to get real results from AI in marketing

Integration, not rebuilding: How to get real results from AI in marketing

September 4, 2025 | 3 min read

Why Halo content creation will define marketing success in 2025 and beyond

Why Halo content creation will define marketing success in 2025 and beyond

June 27, 2025 | 6 min read

International Women’s Day 2025: Lauren McBride on the growing opportunities for women in AI

International Women’s Day 2025: Lauren McBride on the growing opportunities for women in AI

March 6, 2025 | 6 min read

Keeping the high street alive through marketing technology

Keeping the high street alive through marketing technology

October 17, 2024 | 4 min read

Unlocking Halo Content: 5 Steps to Power Your Marketing Strategy

Unlocking Halo Content: 5 Steps to Power Your Marketing Strategy

October 14, 2024 | 4 min read

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