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Latest from ITG
James Chittenden: How real do you want it?
In an Insta-first world, brands increasingly lead with their visual expression. One of the key challenges for Marketers in 2024 is striking a balance between aspiration and authenticity, the dream and reality. One of the most subtle (or not) ways that this manifests...
AI x Virtual Production – Ready to rocket power your creative ambition?
Are Virtual Production and Artificial Intelligence (AI) really threats to human ingenuity? Or are they the tools we need to really set our creativity free and deliver outstanding content that wows and resonates? Let’s get the verdict from our Executive Creative...
Virtual Production vs traditional shoots – Getting you closer to your content
Is Virtual Production just ‘faking it’ compared to traditional methods of film and photography, or is this new technology a way to control the previously uncontrollable, telling your story exactly the way you want to? Over to Team ITG’s Executive Creative Director,...
Managing Bayer’s marketing automation through Salesforce
Our dedicated team of Salesforce consultants manage the strategic integration and execution of marketing automation using Salesforce Marketing Cloud (SFMC). Our marketing technology expertise isn’t limited to our own CanopyDeploy platform – in fact, we have...
Marketing agencies through the eyes of a 17-year-old
In the first of our ‘Team ITG: Thinking Out Loud’ series, Claire Roshanzamir reflects on an amazing week hosting work experience students at Team ITG, examining what the next generation think modern marketing actually is, and how we can better appeal to them. ...
Cannes Lions – Our pick of the ads from this year’s entries
The Cannes Lions International Festival of Creativity is a global event celebrating the very best in the advertising and creative communications industry. The 2022 awards recognised some amazing work from teams around the world, but what caught the eye of our own...
Celebrating a Gartner Award win with GSK!
After some fantastic work from our visionary partners at GSK, as well as Team ITG’s own team of experts, we’re proud to say that together we took home the ‘Excellence in MarComm Technology’ prize at the prestigious Gartner Communications Awards 2022. Streamline (GSK’s...
Putting people first for Pride
At Team ITG, we embrace a culture of diversity and inclusivity, ensuring everyone feels they can be their true selves when they come to work. Part of this is supporting fantastic causes such as Pride Month, and this year we spoke to some of our Diversity Team members...
ITG set for global growth
On our mission to transform the way brands do marketing, Bridgepoint’s investment in Team ITG earlier this year has paved the way for several key developments, with the opening of our 30,000 sq ft ITG Capture centre, a significant repositioning of our senior team and...
Tackling food waste with Co-op and Caboodle
Caboodle is a platform founded by Co-op and Microsoft, and created with the help of environmental charity Hubbub, business technology consultants BJSS, and leading marketing agency Team ITG. It’s here to make it easier than ever for major companies to redistribute...
World Environment Day – ITG & Brynk make new sustainability pledge
At Team ITG, we believe that great marketing should also be kind to the planet, and as we reach World Environment Day 2022, we’re delighted to announce our partnership with Brynk on a new sustainability initiative. Together, we’ll plant 1 million trees by the end of...