We know FMCG.
Pick me up
Getting creative
We’ve enabled Heineken, one of the world’s largest FMCG brands, to make significant time and costs savings in creative production, print and packaging across their global operations. And we’ve helped brands like Costa take significant steps into the FMCG space, managing the launch of their at-home range all the way from concept to multichannel content production and deployment.
Automating our way forward
We’ll always look to introduce new innovations to our clients, streamlining processes and cutting out tedious manual tasks. Our creative production model has changed the game for Haleon, halving the time it takes their global campaigns to get to market, while our automated photography studios empower Hotel Chocolat to produce high-quality, high-volume e-commerce snaps for seasonal campaigns such as Valentine’s and Easter.
Big brands, big stats
We’re doing all of the above and so much more – take a look at some of the stats to see how we’re revolutionising the world of FMCG marketing.
65%
reduction in print costs
100%
brand compliance on global campaigns
Want localised, personalised content at scale?
Create thousands of content variations from a single template in a snap – for every language, market and region.
Kick start your project today
Kick start your project today
Kick start your project today
Latest from ITG.
Working with Hungry Horse to deliver engaging content across 200+ pub locations
Hungry Horse need to activate campaigns at pace across a huge estate of pubs throughout the UK, and trust ITG to deliver the halo of content needed to bring these to life across multiple channels and touchpoints.With 223 pubs across the UK, Hungry Horse need marketing...
‘Best launch of a campaign to date’: Delivering high-volume, high-quality content at pace for Costa summer campaign
Over 186,000 halo assets were produced and rolled out by ITG to Costa’s UK&I estate, reducing the timescale for content production by over 20%. Leading coffeehouse chain Costa Coffee have launched their 2024 summer campaign, working with ITG to roll out the...
DFS unlock 50%+ time savings with first-ever Virtual Production shoot at Capture Studios
DFS’ first outdoor furniture shoot was also the first time they’ve used Virtual Production to deliver a halo of photography content, and saved significant time vs traditional shoots.Leading UK upholstery retailer, DFS, turned to Capture Studios for their first ever...
From Client to Chief Client Officer: ITG appoint Natalie Somerville as CCO
We’re proud to announce that Natalie Somerville has become our new Chief Client Officer, moving from a former ITG client to now leading our mission to solve content production challenges for some of the world’s biggest retailers. Natalie’s new role will see her...
Automating Creative Production – Finding your perfect halo content solution
With customers demanding more content, delivered faster than ever and with greater levels of personalisation, our clients need to be able to meet that demand without breaking their budgets – and automated creative production is often the answer. Automation is...
Costa Coffee x ITG: Halo content production for major campaigns
Costa Coffee have launched several significant marketing campaigns since the start of 2024, with ITG delivering the halo of engaging, tech-enabled, agile content needed to bring them to life across their restaurant locations.Hot milkshake ITG took the hero creative...
DFS, Whitbread and more shoot incredible film & photography in Capture Studios’ set-build space
Brands like DFS, Whitbread and Whittard are delivering outstanding content to their customers with the support of Capture Studios. Our Birmingham-based film and photography centre is home to Virtual Production facilities, our XR Cube, Infinity Cove, automated studios...
Moonpig deliver campaign in record time through Capture Studios’ automated photography & video facilities
Our expert team at Capture Studios worked with new client Moonpig to deliver over 600 pieces of high-quality halo content in just three days. The brand were so impressed with the results of their Father’s Day shoot that they’ve booked future shoots at Capture Studios,...
Meet our new Group CEO – Andrew Swinand
Andrew Swinand has been appointed as our new Group Chief Executive Officer (GCEO) to build on our exponential growth and deliver our mission to redefine marketing for brands around the world with our tech-led approach to content creation. Andrew’s joining us on...
Partnering with Volkswagen Commercial Vehicles UK to deliver transformative marketing campaigns
We’ve partnered with Volkswagen Commercial Vehicles UK to manage retailer marketing, tactical communications and social media for their national brand advertising, along with their network of 96 Van Centres and authorised repairers, following a competitive pitch...