Fully integrated services
The future of content
Industry-leading marketing expertise.
ITG’s services are all geared towards one goal: creating the halo of engaging, tech-enabled, agile content you need to grow your business. From creative production, strategy and data to film, photography, digital engineering, marketing technology and more, we’re your dedicated halo content partner.
Strategy & creative
We love it when a plan comes together
Brilliant strategy allows creativity to shine, and amazing creative brings your strategy together. Collaboration is at the heart of it all – our teams work with your teams to shape connected customer experiences that get the pulse racing.
Our creative directors, designers, copywriters, illustrators and animators are here to help you realise the best possible version of your brand and campaigns, bringing them to life across every channel.
TV, film & photography
Tech-powered production
Welcome to Capture Studios, our AI and AR-powered film and photography centre. Virtual Production, an Infinity Cove studio, automated cameras, a soundproof recording booth, fully equipped development and lifestyle kitchens… it’s all here in Birmingham, right in the heart of the UK. Brands, agencies, production houses, photographers, even bands – they all shoot at Capture.
Need to shoot on-location? Our teams are all over it – we’ll manage the production from concept to those crucial final edits, ensuring everything is picture-perfect.
Creative production
Delivering halo content at pace
With a 24/7 studio team, dynamic template builders and cutting-edge creative automation tech at our disposal, we’ll find a blended creative production solution that cuts costs, boosts efficiency and delivers the halo of tech-enabled, agile content you need.
We know that localised and personalised content helps you cut through the noise – especially now you’re communicating across more channels than ever – and our teams deliver on time and on budget.
Data, CX, CRM & insights
Build customer loyalty & growth
Ready to unlock the value of data within your business? We’ll help you get to know your customers, and then deliver tailored content that builds meaningful, lasting relationships.
Transform the way you go to market with data-led customer journeys designed and built to get the right message, to the right person, on the right channel, at the right time – every time.
Digital performance marketing
Results-driven campaign execution
We’ve got some of the sharpest minds in the business, who understand exactly how to find, introduce and have a conversation with the people you want to talk to – your unknown customers.
Great digital engagement isn’t about throwing content on every channel and hoping something sticks; it’s about being targeted and tactful while standing out from the crowd.
Apps & websites
Unlock immersive online experiences
Everybody’s on the go these days, so it’s important that wherever they are, your brand goes with them. You need a user experience that delivers on every device, generating new customers and big revenue.
From websites to apps and even industry-leading configurators, leave it to our expert teams to engage, excite and drive your audience to action.
Digital & print managment
Efficiency meets sustainability
We’re a tech-led marketing company, so of course we’ve always got our eye on the latest innovations, integrating them into our offering to save you time and money (while doing a whole lot of good for the planet). We manage tens of thousands of digital screens around the world, updating content in real-time, and our supplier-agnostic approach to print guarantees you the best price, service and delivery.
Working alongside our fantastic partners, we’re reducing carbon footprints through green energy, environmentally friendly stock and digital transformation.
Marketing technology
Get the most out of your tech
Fully platform-agnostic, we’ll make sure you’re getting the most out of your current marketing tech and ensure it’s the right solution to drive your business forward. And our dedicated tech implementation team can deliver initial discoveries, manage the entire journey and integrate our game-changing technology across your entire business.
Forget the days when you’d need a mix of marketing agencies, consultants and tech providers – our fully connected services and award-winning martech mean we’re able to take care of everything.
ITG Health
Tech transformation for Life Sciences
Automation is the future of marketing, and we’re supporting Life Sciences brands as they look to adopt this new mindset across their entire marketing operation.
We’re helping companies in the pharmacceutical and healthcare sector to overhaul outdatec, overly complex MarTech ecosystems, replacing them with leading digital technologies such as SalesForce Marketing Cloud, Adobe Experience Manager, SiteCore and more, as well as our own award-winning Storyteq platform.
Latest from ITG.
DFS unlock 50%+ time savings with first-ever Virtual Production shoot at Capture Studios
DFS’ first outdoor furniture shoot was also the first time they’ve used Virtual Production to deliver a halo of photography content, and saved significant time vs traditional shoots.Leading UK upholstery retailer, DFS, turned to Capture Studios for their first ever...
From Client to Chief Client Officer: ITG appoint Natalie Somerville as CCO
We’re proud to announce that Natalie Somerville has become our new Chief Client Officer, moving from a former ITG client to now leading our mission to solve content production challenges for some of the world’s biggest retailers. Natalie’s new role will see her...
Automating Creative Production – Finding your perfect halo content solution
With customers demanding more content, delivered faster than ever and with greater levels of personalisation, our clients need to be able to meet that demand without breaking their budgets – and automated creative production is often the answer. Automation is...
Costa Coffee x ITG: Halo content production for major campaigns
Costa Coffee have launched several significant marketing campaigns since the start of 2024, with ITG delivering the halo of engaging, tech-enabled, agile content needed to bring them to life across their restaurant locations.Hot milkshake ITG took the hero creative...
DFS, Whitbread and more shoot incredible film & photography in Capture Studios’ set-build space
Brands like DFS, Whitbread and Whittard are delivering outstanding content to their customers with the support of Capture Studios. Our Birmingham-based film and photography centre is home to Virtual Production facilities, our XR Cube, Infinity Cove, automated studios...
Moonpig deliver campaign in record time through Capture Studios’ automated photography & video facilities
Our expert team at Capture Studios worked with new client Moonpig to deliver over 600 pieces of high-quality halo content in just three days. The brand were so impressed with the results of their Father’s Day shoot that they’ve booked future shoots at Capture Studios,...
Meet our new Group CEO – Andrew Swinand
Andrew Swinand has been appointed as our new Group Chief Executive Officer (GCEO) to build on our exponential growth and deliver our mission to redefine marketing for brands around the world with our tech-led approach to content creation. Andrew’s joining us on...
Partnering with Volkswagen Commercial Vehicles UK to deliver transformative marketing campaigns
We’ve partnered with Volkswagen Commercial Vehicles UK to manage retailer marketing, tactical communications and social media for their national brand advertising, along with their network of 96 Van Centres and authorised repairers, following a competitive pitch...
Simon Says: Support for communities & causes is part of a CEO’s job
You might have seen ITG’s recent involvement with Peace One Day’s ‘Anti-Racism Live’, a fantastic livestream event delivered by a brilliant organisation, that we were exceptionally proud to sponsor. This isn’t a new venture for ITG or myself – in fact, all of the...
Putting sustainability at the heart of your business – not just box-ticking
Here at Team ITG we offer end-to-end marketing services spanning multiple fields of expertise while also keeping an eye out for innovative marketing technology. But a practice that we think helps us stand out the most is sustainability – delivering amazing campaigns...