by Harleen Kaur | Jun 24, 2025 | News
ITG has joined forces with cloud-based VFX and post-production studio Finally!, to solve one of the biggest challenges facing the marketing industry — delivering world-class creative, at speed and at a global scale, without compromising quality. This new partnership...
by Harleen Kaur | Jun 17, 2025 | Inspired Thinking
Brand identity and recognition is driven by a big idea — the ‘Hero’ creative that tells your audience who you are and what you stand for. But, according to our Chief Strategy Officer, John Kirk, for customer engagement and business growth, you need to be amplifying...
by Harleen Kaur | Jun 16, 2025 | Company
Currys, a leading UK technology retailer, needed a way to streamline its local marketing efforts while maintaining brand consistency. ITG delivered a local marketing hub, powered by our Storyteq technology, that balances local relevance with wider brand control. The...
by Harleen Kaur | Jun 9, 2025 | News, Company
We recently worked with Co-op on a project that felt especially meaningful. Their LGBTQ+ employee network — originally called RESPECT — has played an important role in creating an inclusive culture across the business. As Co-op updated its overall branding, it felt...
by Harleen Kaur | May 28, 2025 | Insights
The relationship between marketing and procurement has traditionally been transactional – sometimes even tense. Marketing teams face relentless pressure to deliver personalized, fast-turnaround campaigns. Procurement is responsible for managing costs, reducing...
