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Why Smarter Content Starts with Better Intelligence

Why Smarter Content Starts with Better Intelligence

How insight-led, tech-enabled workflows are transforming content creation at scale   As customer expectations rise, content has become one of marketings most complex challenges. With more campaigns, more channels, and audiences expecting relevance in real time,...

Why Smarter Content Starts with Better Intelligence

Why Smarter Content Starts with Better Intelligence

How insight-led, tech-enabled workflows are transforming content creation at scale   As customer expectations rise, content has become one of marketings most complex challenges. With more campaigns, more channels, and audiences expecting relevance in real time,...

What does ‘Automation’ really mean for marketers today?

What does ‘Automation’ really mean for marketers today?

How ITG's Hero to Halo solution redefines content through AI. AI & Automation in Marketing is shifting the dial for marketers, streamlining processes, driving content efficiency, and enabling smarter, insight-driven campaigns.The modern marketing world is facing a...