Tariq Hassan, former CMO at McDonald’s and Petco, joins Andrew Swinand to discuss why he believes it’s vital to create a culture that embraces failure as a necessary step to success.For Tariq, failure is just the beginning of your journey to the right solution....
Is marketing becoming too fragmented and siloed? Join Andrew Swinand for Episode 7 of the Inspired Thinking videocast, with special guest, Simon Francis.Simon, currently at Flock where he is a founder, has previously held major roles at the likes of Leo Burnett and...
How are brands using AI in the marketing and content production spheres, and where can we find the biggest potential in these spaces? That's what ITG CEO, Andrew Swinand discusses with the brilliant Clair Carter-Ginn in our latest Inspired Thinking episode.Currently a...
Tariq Hassan, former CMO at McDonald’s and Petco, joins Andrew Swinand to discuss why he believes it’s vital to create a culture that embraces failure as a necessary step to success.For Tariq, failure is just the beginning of your journey to the right solution....
Is marketing becoming too fragmented and siloed? Join Andrew Swinand for Episode 7 of the Inspired Thinking videocast, with special guest, Simon Francis.Simon, currently at Flock where he is a founder, has previously held major roles at the likes of Leo Burnett and...
How are brands using AI in the marketing and content production spheres, and where can we find the biggest potential in these spaces? That's what ITG CEO, Andrew Swinand discusses with the brilliant Clair Carter-Ginn in our latest Inspired Thinking episode.Currently a...
Tune into the new episode of Inspired Thinking, where special guest Dame Annette King — former Publicis Groupe CEO and current Chair of the Advertising Association — talks to ITG CEO Andrew Swinand about leadership, culture, and values.In this conversation, Annette...
Our latest Inspired Thinking episode sees ITG CEO Andrew Swinand meet up with President & CEO of JBS Growth and recent Chief Commercial Officer of The Female Quotient, Jason Schulweis, for a fascinating discussion on how we can prioritize empathetic...
In a world overflowing with content and choice, personalization at scale is what helps marketing to stand apart. That used to just mean your name appearing at the top of a branded email. Now, according to our Managing Director (Integration), Jose Espinosa, customers...
AI is being used across the marketing sector, but in many cases brands are still to see a significant impact. Disconnected tools and processes can make AI just another layer of marketing complexity, but as Jose Espinosa, our Managing Director (Integration), explains,...
Brand identity and recognition is driven by a big idea — the ‘Hero’ creative that tells your audience who you are and what you stand for. But, according to our Chief Strategy Officer, John Kirk, for customer engagement and business growth, you need to be amplifying...
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