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Latest from ITG
Currys Techmas – exceptional results for our end-to-end campaign
Every year the CRM team at Currys puts together the '12 Days of Techmas' – an omnichannel Christmas campaign that uses a gamified approach offering awesome tech prizes to customers while encouraging sign-ups to Currys Perks. This year they collaborated with us here at...
Inspired Thinking Group partner with NBC to deliver Macy’s Thanksgiving Day parade for record TV audience
Inspired Thinking Group once again partnered with NBC to deliver the iconic Macy’s Thanksgiving Day parade in New York City, to a record-breaking TV audience across the US. Ken Madsen, Chief Marketing Technologist at ITG, has worked with NBC for the past 15 years and...
Successfully migrating JLR to Adobe Experience Manager
An 18-month project with JLR has seen us seamlessly migrate the digital platforms of the two world-renowned automotive brands to Adobe Experience Manager. This has been a significant undertaking for our dedicated JLR team, with the ultimate aim of improving the...
Bringing the 2022 Nisa Expo to life
Our creative teams were on top form as they produced a whole range of assets for this year’s Nisa Expo – a vital role given that this was the first time since 2019 that the event has been held in person. The Nisa Expo is a brilliant retail exhibition hosted annually...
Managing Bayer’s marketing automation through Salesforce
Our dedicated team of Salesforce consultants manage the strategic integration and execution of marketing automation using Salesforce Marketing Cloud (SFMC). Our marketing technology expertise isn’t limited to our own CanopyDeploy platform – in fact, we have...
Tackling food waste with Co-op and Caboodle
Caboodle is a platform founded by Co-op and Microsoft, and created with the help of environmental charity Hubbub, business technology consultants BJSS, and leading marketing agency Team ITG. It’s here to make it easier than ever for major companies to redistribute...
Kia future-proofs its operations with Storyteq dealer marketing portal
We’re delighted to announce that, after a competitive RFP, Kia has selected our revolutionary Storyteq ecosystem as its new Dealer Marketing Portal, recognising the power and innovation of the system to future-proof its dealer marketing. Global automotive brands...
Litmus recognition for our eCRM work with Co-op
Team ITG’s eCRM experts design and build personalised email communications for Co-op, so we were delighted to see the brand’s campaigns were showcased by Litmus in their ‘Best Live Emails 2021’ feature. To achieve cut-through in today’s ultra-competitive market, it’s...
An egg-cellent Easter campaign for Currys
We came up with the digital marketing to drive social media engagement for Currys in the run-up to Easter, brought to life by those clever bunnies in our photography and video department. Easter’s the perfect time for brands to deliver some cracking...
Life Without Limits – An amazing new space for the Royal Society for Blind Children
The Royal Society for Blind Children (RSBC) needed creative production help for an inspirational space where beneficiaries could meet, build real friendships and develop life skills – and our creative team’s stunning hand-drawn illustrations helped make the Life...
Taking Yum!’s global events online
We showcased our online event management expertise transforming Yum!’s in-person event settings to amazing, unique virtual experiences, delivered to audiences across the globe in multiple time zones. It’s all part of our wider remit for Yum!’s portfolio of...