by Jack Malone | Jan 13, 2025 | Group
We’re delighted to welcome John Lowell to ITG as our Chief Intelligence Officer, where he will oversee our data, insights and AI-driven initiatives to deliver enhanced, intelligent content solutions for our clients. John’s remit at ITG will be to empower the next...
by Jack Malone | Sep 24, 2024 | Insights
We’re handing over to ITG CEO, Andrew Swinand, who delves into the importance of content personalisation, the need for long-term thinking, and how to deliver tailored, data-driven marketing at scale that unlocks real revenue, with reference to Wickes as a true success...
by Abbie | Aug 7, 2024 | Insights
With customers demanding more content, delivered faster than ever and with greater levels of personalisation, our clients need to be able to meet that demand without breaking their budgets – and automated creative production is often the answer. Automation is...
by Jack Malone | Jul 18, 2023 | Simon Says
The internet and early social media may have been largely text and image based, but the online world is now every bit as much a video medium as your TV – and your customers are clamouring for audio-visual content. The trouble is that video tends to be more expensive...
by Jack Malone | Jul 6, 2023 | Simon Says
How long does it take for enterprises to adapt and distribute global marketing campaigns across all countries, outlets and partners? For too many companies, the answer is “too long”. In marketing, you need to be reactive – you need to respond quickly to events and...
