by Harleen Kaur | Sep 18, 2025 | Insights
Generative AI is exciting. With it, marketers can create content at scale, producing assets almost instantly. For years, brands have struggled to keep up with the rising demand for multichannel content, with customers expecting personalized messages at the right time...
by Harleen Kaur | Aug 1, 2025 | Insights
There’s no shortage of noise around AI. Headlines promise revolutions, LinkedIn is full of visionary takes, and internal conversations often start with: “We need to be doing more with AI.” From flashy prompts to bold predictions, AI marketing automation has quickly...
by Harleen Kaur | Jul 9, 2025 | Insights
Personalized and localized marketing has moved from “nice to have” to business-critical. According to recent research, 71% of consumers expect brands to deliver personalized experiences. When brands fail to meet this demand, 76% of consumers report feeling frustrated,...
by Harleen Kaur | May 7, 2025 | Insights
How insight-led, tech-enabled workflows are transforming content creation at scale As customer expectations rise, content has become one of marketings most complex challenges. With more campaigns, more channels, and audiences expecting relevance in real time,...
by Serena Birhanzel | Mar 10, 2025 | Insights
ITG’s Americas leadership team explain why combining a culture of creativity and kindness with innovative, AI-enabled solutions empowers ITG to solve core content challenges for world-renowned brands and fuel lasting global growth. ITG’s Americas leadership team...
